Step 2: Catch & Store Energy - The 12 Regenerative Marketing Principles

Written By Anthony Munoz

Photo by Rafael Atantya

Is your marketing "leaking" potential?

The Philosophy: Nature uses swales and ponds to catch rain when it falls so the system survives the drought.

The Marketing Shift: A viral post is a "rainstorm." If you don’t have a lead magnet or a CRM flow ready, that energy just washes away as "runoff." You get the views, but you don't keep the relationship.

The Steward’s Move: Build your "digital swales" first. Before your next big campaign, ensure your email capture and automation are ready to store the energy you're about to generate.

Anthony Munoz
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Step 3: Obtain a Yield - The 12 Regenerative Marketing Principles

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Step 1: Observe & Interact - The 12 Regenerative Marketing Principles